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SWOT Analysis

Resources for doing SWOT analyses at Ball State University Libraries. You can access this guide directly by going to http://bsu.libguides.com/swot

Business Source Complete Company Profile

In-text:

(MarketLine, 2020)

Reference list: 

MarketLine. (2020, January 23). Volkswagen AG. Business Source Complete. 

Nexis Uni Company Dossier

In-text:

(LexisNexis, n.d.)

Reference list: 

LexisNexis. (n.d.). Klipsch Group Co. [Company profile]. Retrieved September 7, 2020, from https://www.lexisnexis.com/

 

Standard & Poor's Stock Reports

In-text:

(Standard & Poor’s, 2020)

Reference list:

CFRA. (2020, August 23). The Cheesecake Factory Incorporated [Stock report]. S&P Capital IQ NetAdvantage. https://www.capitaliq.com/

Standard & Poor's Industry Survey

In-text:

(Glickman, 2020)

Reference list:

Glickman, S. (2020, January). Energy Equipment & Services. CRFA. S&P Capital IQ NetAdvantage. https://www.capitaliq.com/

Gale Directory Library: Market Share Reporter

In-text:

(Gale, 2020)

Reference list: 

Gale. (2020). Adult Fiction Book Sales, 2018. In R. S. Lazich & V. L. Burton, III (Eds.), Market Share Reporter (30th ed.).

Mintel Reports report section

In text:

(Kamp, K., 2019)

Reference list:

Kamp, K. (2019, August). Fruit - US. Mintel.

Data Axle Reference Solutions Company Profiles (For organizations with multiple locations in state)

In-text:

(Infogroup, 2021)

Reference list:

Infogroup. (2020, September). Ford Motor Company (1 American Road #904, Dearborn, MI). Data Axle Reference Solutions. March 30, 2021. https://www.referenceusa.com

 *Address is included to help distinguish location for companies that have more than one site in the state

Data Axle Reference Solutions Company Profiles (For organizations with one location in state)

In-text:

(Infogroup, 2021)

Reference list:

Infogroup. (2020, June). Indiana Statehouse-Tour Office [Company Profile]. Data Axle Reference Solutions. Retrieved March 30, 2021, from https://www.referenceusa.com