LibGuides: SWOT Analysis: External Opportunities and Threats

External Opportunities and Threats

Industry news and reports can help you identify opportunities and threats. The sources below contain this type of information.

Standard and Poor's Net Advantage This link opens in a new window
To find and Industry Surveys, type your company's name in the search box next to the red NetAdvantage logo, the auto fill feature will suggest company names, select your company when the it appears. You will see a link to the industry surveys at the top of the left column under My Links.
Description: Standard and Poor's NetAdvantage provides stock analysis, company financial information, and industry analysis.
Time Period: Current
Sources: 1
Subject Headings: Business (Company and Industry Information)
Scholarly or Popular: Semi-scholarly
Primary Materials: Reports
Information Included: Full Text
FindIt@BALL STATE: No
Print Equivalent: None
Publisher: Standard and Poor
Updates: Daily
Number of Simultaneous Users: Unlimited
Business Source Complete This link opens in a new window
Industry information can be found in trade publications in Business Source Complete. The database also has industry profiles. Enter the company's industry in the search box and select Industry Profile from the list of source types in the left column of the results list. You may have to click on Show More at the bottom of the source types list. Also, you may have to try different search terms to find a report. The source types list also includes trade publications as an option.
Description: Business Source Complete covers all disciplines of business, including marketing, management, accounting, banking, finance, and more.
Time Period: 1886 to present
Sources: Indexes more than 6,700 journals and magazines plus thousands of reports and other sources.
Subject Headings: Art & Architecture, Business, Education, News, Social Sciences (Accounting, Finance, Management, Business Education, Banking, Economics, Marketing, Computer Science)
Scholarly or Popular: Scholarly
Primary Materials: Abstracts, Case Studies, Citations, Conference Papers, Journal Articles, Magazine Articles, News, Other, Report, Reviews, Trade Publications
Information Included: Abstracts, Full Text, Citations
FindIt@BALL STATE: Yes
Print Equivalent: None
Publisher: EBSCO
Updates: Daily
Number of Simultaneous Users: Unlimited
Small Business Reference Center This link opens in a new window
Click on the Industry Information by Small Business Type link below the search box. Select your industry from the list and click on Industry Information.
Description: Small Business Reference Center provides access to resources designed to help the entrepreneur start a business. Not only does it provide industry reports for many small businesses, it contains book chapters on writing a business plan. Users can search the database for topics or browse articles by business area. It also contains a start-up kit for people looking to start a business.
Time Period: 1990 to present
Sources: Contains the full text of more than 400 periodical titles, 450 reference books, and 465 industry reports.
Subject Headings: Business, Social Sciences
Scholarly or Popular: Semi-scholarly
Primary Materials: Journal Articles, Magazine Articles, Reference Resources, Reports, Videos
Information Included: Abstracts,Full Text,Citations
FindIt@BALL STATE: No
Print Equivalent: None
Publisher: EBSCO
Updates: Daily
Number of Simultaneous Users: Unlimited

EDGAR
The Risk Factors section of your company's 10-K report may provide information about threats. Start to enter the ticker symbol in the Company and Person Lookup box and select your company from the auto suggestion results and then click on SEARCH. See the 10-K report under Selected Filings.