Tip: Choosing a public company, one that is traded on the stock market, will make finding this information much easier. The company profile in Nexis Uni will tell you whether or not it is public or private.
Description: Nexis Uni provides access to newspaper articles, magazine articles, and transcripts. It is also a key database for business and legal research, containing company reports, law journals, and statutes and cases from all 50 states. Also contains legal resources for Canada and the EU.
Time Period: 18th century to present
Sources: Searches more than 15,000 sources.
Subject Headings: Business, General, Law, News, Social Sciences
Primary Materials: Abstracts, Citations, Journal Articles, Legal Materials, Magazine Articles, News, Reference Resources, Report, Transcripts
Stockholder Reports
See the company's website. If your company is a public company, look for a link that says something like "for investors," or "investment information." Also, if the company is a U.S. publicly traded company, look the company up using EDGAR. Enter your company's name or ticker symbol and select the company from the auto suggest list. The most recent 10-K reports can be found under Selected Fillings. These reports contain quite a bit of information.
Finding Retail Statistics, Business References, Trade Publications, etc.
Articles from journals, magazines, and trade publications such as Women's Wear Daily, can be found in Business Source Complete. Type your company name in and click on Trade Publications in the left column under Source Types. These sources often contain industry research and statistics.
Company Background
To find Company Profiles in Business Source Complete, put your pointer over the More button above the search box and select Company Profiles. Type your company name in the box, if your company is on the results list click on MarketLine Report link. These reports are for both public and private companies.
These sources will help you determine if your company is part of an ownership group and find your company's sales volume, number of employees, headquarters location, and names of executives.
Description: Data Axle Reference Solutions provides addresses and phone numbers for U.S. and Canadian homes and businesses. Also provides business information such as location sales volume, number of employees, etc.
Time Period: Current
Sources: Contains more than 200 million listings
Subject Headings: Business, General (Phone Directory)
Primary Materials: Reference Resources
Description: Nexis Uni provides access to newspaper articles, magazine articles, and transcripts. It is also a key database for business and legal research, containing company reports, law journals, and statutes and cases from all 50 states. Also contains legal resources for Canada and the EU.
Time Period: 18th century to present
Sources: Searches more than 15,000 sources.
Subject Headings: Business, General, Law, News, Social Sciences
Primary Materials: Abstracts, Citations, Journal Articles, Legal Materials, Magazine Articles, News, Reference Resources, Report, Transcripts
Articles from Business Source Complete may also help you identify the target market. Substitute your company name in the following search and paste it into the search box. Your company AND ("target marketing" OR "fashion marketing" OR "fashion merchandising" OR "marketing strategy" OR advertising OR "marketing research")
You can also research consumers either by putting your company name in the first box and "consumer behavior" OR "consumer research" in the second box. You could research types of consumers like millennials, gen x or gen y, green consumers, etc. You could also combine a consumer group with "psychographics" (e.g. millennials and psychographics).
Description: Business Source Complete covers all disciplines of business, including marketing, management, accounting, banking, finance, and more.
Time Period: 1886 to present
Sources: Indexes more than 6,700 journals and magazines plus thousands of reports and other sources.
Subject Headings: Art & Architecture, Business, Education, News, Social Sciences (Accounting, Finance, Management, Business Education, Banking, Economics, Marketing, Computer Science)
Primary Materials: Abstracts, Case Studies, Citations, Conference Papers, Journal Articles, Magazine Articles, News, Other, Report, Reviews, Trade Publications
Description: Nexis Uni provides access to newspaper articles, magazine articles, and transcripts. It is also a key database for business and legal research, containing company reports, law journals, and statutes and cases from all 50 states. Also contains legal resources for Canada and the EU.
Time Period: 18th century to present
Sources: Searches more than 15,000 sources.
Subject Headings: Business, General, Law, News, Social Sciences
Primary Materials: Abstracts, Citations, Journal Articles, Legal Materials, Magazine Articles, News, Reference Resources, Report, Transcripts
Description: Business Source Complete covers all disciplines of business, including marketing, management, accounting, banking, finance, and more.
Time Period: 1886 to present
Sources: Indexes more than 6,700 journals and magazines plus thousands of reports and other sources.
Subject Headings: Art & Architecture, Business, Education, News, Social Sciences (Accounting, Finance, Management, Business Education, Banking, Economics, Marketing, Computer Science)
Primary Materials: Abstracts, Case Studies, Citations, Conference Papers, Journal Articles, Magazine Articles, News, Other, Report, Reviews, Trade Publications
Description: Nexis Uni provides access to newspaper articles, magazine articles, and transcripts. It is also a key database for business and legal research, containing company reports, law journals, and statutes and cases from all 50 states. Also contains legal resources for Canada and the EU.
Time Period: 18th century to present
Sources: Searches more than 15,000 sources.
Subject Headings: Business, General, Law, News, Social Sciences
Primary Materials: Abstracts, Citations, Journal Articles, Legal Materials, Magazine Articles, News, Reference Resources, Report, Transcripts
Articles from the databases linked below may be helpful in discovering how well your company reflects the values expressed in the Family and Consumer Sciences professional code of ethics.
Tips:
Useful sources can include articles from trade publications, as well as newspaper and magazine articles. You can also use these databases to research the issues you identify, child labor, for example.
Description: Business Source Complete covers all disciplines of business, including marketing, management, accounting, banking, finance, and more.
Time Period: 1886 to present
Sources: Indexes more than 6,700 journals and magazines plus thousands of reports and other sources.
Subject Headings: Art & Architecture, Business, Education, News, Social Sciences (Accounting, Finance, Management, Business Education, Banking, Economics, Marketing, Computer Science)
Primary Materials: Abstracts, Case Studies, Citations, Conference Papers, Journal Articles, Magazine Articles, News, Other, Report, Reviews, Trade Publications
Description: Nexis Uni provides access to newspaper articles, magazine articles, and transcripts. It is also a key database for business and legal research, containing company reports, law journals, and statutes and cases from all 50 states. Also contains legal resources for Canada and the EU.
Time Period: 18th century to present
Sources: Searches more than 15,000 sources.
Subject Headings: Business, General, Law, News, Social Sciences
Primary Materials: Abstracts, Citations, Journal Articles, Legal Materials, Magazine Articles, News, Reference Resources, Report, Transcripts