This guide provides information about marketing resources.
Click on the tabs above to access the following information:
Doing Marketing Research- Resources which provide background information about doing primary and secondary marketing research.
Articles- Find articles related to marketing.
Books- Tips for finding books using CardCat, our library's catalog.
Consumers- Links to resources about the U.S. consumer, including statistical and demographic information.
Marketing & Industry Reports- Find information about the market and industries.
Company Information- Resources for company reports, product information, and identifying companies in a particular industry.